Brand Strategy

and

Creative Services

Case Study: 009

Brand: lululemon

Date: 2024

Role: Global Sports Marketing

Project: Global Brand Campaign

Case Study: 008

Brand: NIKE

Agency Partner: R/GA

Date: Currently Active

Role: Associate Strategy Director

Project: Brand Architecture

Case Study: 007

Brand: La Sportiva

Date: 2022

Role: Strategy & Creative Services

Project: Digital Content Campaign

Case Study: 006

Brand: Outdoor Research

Date: 2020 - 2021

Role: Strategy & Creative Direction

Project: Brand Campaign

Case Study: 005

Brand: Outdoor Voices

Date: 2018 - 2019

Role: Strategy & Program MGMT

Project: Influencer Program

Case Study: 004

Brand: Spotify

Date: 2018 - 2019

Role: Strategy & Program MGMT 

Project: Influencer Program

Case Study: 003

Brand: adidas

Date: 2018

Role: Digital Strategy 

Project: Collaboration Management Tool

Case Study: 002

Brand: YETI

Date: 2016 - 2017

Role: Strategy & Program MGMT

Project: Field Marketing Program

Case Study: 001

Brand: Granola

Date: 2012 - Present

Role: Co-founder & Brand Director

Project: Start-up Brand